Zemanta

Posted on September 18, 2008 
Filed Under e-Business

Ok, I’ve checked out Apture and decided to use it because it’s pretty cool. I’d like to see what they have to offer in the months to come. Technologies like Apture have so much potential, lets hope they can improve on what they have.

So after my last post about Apture, I got a mail from another company, Zemanta who have also developed a semantic web enabling technology. I’ve given it a try and it seems ok so far, just a bit limited in the information it provides. It only gives you a limited amount of images, some relevant articles and some wiki definitions. Another difference is that Zemanta is available while you create your posts and Apture is only available after.

Using Zemanta is easy enough, you can download it for the browser you use (Internet Explorer or Mozilla Firefox) and there are also downloads for your blog or website platform, drupal included. It doesn’t really offer much configuration though. In drupal it only lets you select the content types and lets you specify where you want the Zemanta control panel to appear.

I think they are continually working on improvements and adding features and functionality but it doesn’t quite match up to Apture. I think Zemanta needs a more comprehensive and useful image gallery selection, a better selection of related articles, some video and an additional search feature and some other useful stuff. Also, it would be more user-friendly if you could easily delete something that you added to your content. It would also be more user-friendly for your website users if they could preview a teaser to the links added by Zemanta, perhaps in a pop up block or something.

You should check it out and decide for yourself though.

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